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Many of them still do A key part of direct-response package is the sales letter. Before the internet, these marketers would send targeted advertisements in the mail. To get it free,* all you have to do is click here. A lot of Jeff Walker’s tactics in Launch come from direct-response marketers of old. You’ll have to buy it through a traditional bookstore. You only have to pay a modest shipping and handling fee. Regardless, until the end of the day on Friday, June 20, 2014, you can get the book for free. He also is trying to drive his book onto the New York Times bestsellers list. He wants to see if his launch strategy will work for a book launch. In giving the book away, Jeff is conducting a bit of an experiment. This is not an online-only e-book, but an actual, physical, bookstore book. Here’s the deal: this is Jeff’s first-ever book. It’s all here-a proven strategy, real-world examples, and step-by-step instructions-everything you need to create a business you’re crazy about while making an incredible living doing it. And unlike some successful entrepreneurs, he holds nothing back. (Okay, maybe I’m over-stating it a bit, but not by much.) I used Jeff’s Product Launch Formula to create a seven-figure-plus business I absolutely love. The good news is that I have now summarised all of the Key Learning Points from every chapter of this book by Jeff Walker, into a short and easy to read Book Summary.
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#SUMMARY OF LAUNCH JEFF WALKER HOW TO#
Here’s what I said in my endorsement of the book, In his New York Times Number One bestseller LAUNCH, Jeff Walker reveals how to sell anything online, create an international profitable business and live the lifestyle of your dreams. The book contains the exact same strategies I’ve used for every single one of my last four product launches.
#SUMMARY OF LAUNCH JEFF WALKER FOR FREE#
And he wants to give you a copy for FREE (you only pay for shipping and handling). Now he has put the content of that course into a new book called, Launch. It revolutionized the way I do marketing. I recouped my investment in the first ten minutes of my first launch. (I know, it’s a lot.) But it was worth every penny. Just last year, I bought his online course called The Product Launch Formula. Forbes magazine called him the 400 million dollar man. He started his first online business in 1996 by sending out an email newsletter to 19 people and achieved fame by engineering a launch which generated more than 1 million in sales in a single day. You may have heard me talk about marketing guru Jeff Walker. He is the developer and teacher of his own 'Product Launch Formula' which has now been used by his students to generate more than 500 million in online sales.